HOTMAULI RAJAGUKGUK. THE IMPACT OF BOYCOTT ON FINANCIAL PERFORMANCE AND MARKET REACTION AT PT UNILEVER INDONESIA. Cirebon International Conference on Education and Economics Proceeding, [S. l.], v. 1, n. 1, p. 73–78, 2024. Disponível em: https://conference.ugj.ac.id/index.php/cicee/article/view/9287. Acesso em: 12 jun. 2026.